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Hi, i'm Vale. 

My journey in design didn't start with a computer; it started with understanding the world through art. As a painter, I never replicated what I saw—I painted a future I wanted to see. This practice trained me to see the ever-evolving nature of systemic feedback loops and the complex forces that shape human behavior.

It wasn't until I discovered the work of John Maeda that I found a new canvas: the space where creativity meets computational emergence. My recent work involves communicating through generative tools like p5.js and a robotic arm, deepening my intuitive understanding of human-machine collaboration.

I still paint on a physical canvas, but exploring generative art has transformed me into a designer who speaks the language of both aesthetics and systems. I explore the foundations of past solutions to lead innovation toward an ideal future, and I'm looking for a team that values building that unique bridge.

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I'm passionate about designing the future of:
 

  • Intelligent Systems: Reimagining services, retail, and business models through the lenses of Systems Thinking and a Circular Economy.
     

  • Seamless Experiences: Crafting cohesive journeys across omnichannel touchpoints (B2B, B2C, B2B2C, SaaS) and new modalities like Mixed Reality and VUI.
     

  • Meaningful Automation: Using technology to remove friction and create more human-centered value.

Valentine Ubaldo © 2020

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